A one-pager (one pager) is a short document of about one page that describes the essence of a cryptocurrency project concisely but at a fairly high level. In function it is close to a mini business plan or an extended press release: the task is to convey the main points in minimal time.
Unlike a detailed technical document, a one-pager does not go into implementation details. Its goal is to quickly explain what problem the project solves, what its value is and how it differs from analogues. It is considered that it is precisely with such a document that potential investors and partners often begin their acquaintance before moving on to more voluminous materials.
What a one-pager usually includes
- A brief description of the problem and the proposed solution.
- Key features of the product or technology.
- Information about the team and the project's general model.
It makes sense to consider a one-pager together with a White Paper: the former gives a concise overview, the latter reveals the project in detail. The short document by itself does not replace a comprehensive study and verification of the project.
